Be Seen. Be Heard. Be Live.
Engage sports fans with high impact brand experiences across America’s largest live sports network.
The only multi-channel live sports solution, Gimbal InStadium provides a combination of assets that have been proven to deliver the most consistent and significant impact for brands both inside and outside the stadium.
Know Your Fans
Make meaningful and lasting connections with the most elusive, hard to reach customers
Sight. Sound. Motion.
Create larger than life video, audio, and display experiences by putting your brand front and center within the fan experience.
Immersive Custom Solutions
Engage consumers with innovative venue programs and custom experiential opportunities.
High Visibility Branding
Extend your brand’s visibility with out-of-home, digital out-of-home, and TV-visible signage in and around the stadium.
Engage sports audiences like never before with the leading identity and location solution platform
Unique 1st Party Data
Leverage our always-on location data to accurately identify fans who have been directly exposed to your in-stadium signage
Extend your indoor and outdoor message across multiple touchpoints (mobile/desktop/tablet/CTV) to further influence fan engagement
Close the loop between your stadium advertisement and your fans’ offsite journey with in-store foot traffic measurement and insights
Extend the Power of the Live Environment
Bridging the Offline and Online Fan Journey
Precision to a Tee
Target sports audiences from a roladex of pre-built, polygonal geofences that include visitation data from fans who frequented America’s most popular stadiums and venues before COVID hit.
Once fans return to stadiums, our always-on geofencing technology will continue to generate audience data for retargeting.
REACH your core FAN BASE
Across All Devices
Use device matching technology to map those audiences exposed to your in-stadium, TV-Visible message and reach them on all their devices including smartphone, tablet, desktop, and connected TV.
By combining the power of in-stadium brand experiences with first-party location insights and digital behaviors, you are able to create a single view of your sports audience for more streamlined targeting.
Extend to Similar People
Score New Audiences
Find people who share the same demographic information, visitation patterns, and interests of stadium goers to expand your reach. Target more of the people you want to reach based on details like:
- Household Income
- Brand Affinity
- Online/Offline Behavior
- and more…
CAPTIVATE FANS ACROSS DIGITAL
Out of the Park Creative
Go beyond your in-stadium signage and deliver your message via interactive rich media, vertical videos, mobile coupons, and more – all available through our in-house creative capabilities.
measure the impact
Close the Loop
Understand the impact of your on-site brand messaging and cross-device targeting via rich campaign reporting and footfall attribution.
Over time, valuable audience insights about the fans who converted can be aggregated and analyzed to help inform future campaign planning including stadium selection and on-site placements.
Client Success Stories
See how the power of the sports environment has helped connect brands to fans across America’s largest screens.