June 23, 2016 Micello and Gimbal today signed an agreement that will result in the integration of Micello indoor maps into Gimbal’s platform. “Indoor maps and navigation is one of the most interesting and compelling use cases for beacons, and fills a void not met with...
Reseller Agreement with BOO! Brings Gimbal Solutions to Brazil São Paulo, Brazil – June 9, 2016 – BOO! Participacoes S.A. and Gimbal, Inc. today announced a strategic partnership to deliver location- and proximity-based mobile engagement solutions in Brazil and...
Cannes Lions Powered by Gimbal Beacons for 3rd Year. Welcome to the Connected-Event Experience Gimbal has been behind the scenes at Cannes Lions Festival for the past 2 years, and 2016 is no different. With the ever increasing use of beacons for events and festivals,...
Geofencing: Understand the Big Picture Focus on the Forest Before the Trees Location-based marketing has garnered significant attention in recent years and there are many technologies that have grabbed headlines: RFID, NFC, Bluetooth, GPS, the list goes on and on....
Maximizing Mobile with Beacons, NoSQL and Analytics Talk to any modern marketer, Omni-channel marketing is their business’ holy grail, and something they are trying to implement at neck-breaking speed. One of the biggest challenges they face is connecting online and...